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<div class=Section1>

<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'>Hi<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'>I&#8217;m new to microformats and would sincerely appreciate
if somebody could spare a couple of minutes to give me their valuable opinion
on a proposed implementation of microformats. I wouldn&#8217;t even call myself
a programmer so please forgive any errors.<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'>I&#8217;ve done a test page and obvious want to make sure
everything is ok before I implement microformats sitewide:<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'><a href="http://www.visitnorthwest.com/manchester/abc.htm"
title="http://www.visitnorthwest.com/manchester/abc.htm">http://www.visitnorthwest.com/manchester/abc.htm</a><o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'>It&#8217;s a review of a hotel/booking page.<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'>My main points are:<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<ul style='margin-top:0cm' type=disc>
 <li class=MsoNormal style='mso-list:l0 level1 lfo1'><font size=2 face=Arial><span
     style='font-size:10.0pt;font-family:Arial'>Hreview &#8211; Because of the
     way the page is already structured I&#8217;ve had to wrap hreview around columns
     2 and 3. This takes in some superfluous information (i.e Popular hotels in
     <st1:place w:st="on"><st1:City w:st="on">Manchester</st1:City></st1:place>)
     but I can&#8217;t see a way around it without changing the structure of
     the page &#8211; which is pretty undesirable for this site as its about
     4000 pages</span></font> <font size=2 face=Arial><span style='font-size:
     10.0pt;font-family:Arial'><o:p></o:p></span></font></li>
 <li class=MsoNormal style='mso-list:l0 level1 lfo1'><font size=2 face=Arial><span
     style='font-size:10.0pt;font-family:Arial'>All the address info, review
     info is contained within the info box in column 3 &lt;div class=&quot;info
     vcard item&quot;&gt;, the &#8216;description&#8217; itself is before this
     in column 2. <o:p></o:p></span></font></li>
 <li class=MsoNormal style='mso-list:l0 level1 lfo1'><font size=2 face=Arial><span
     style='font-size:10.0pt;font-family:Arial'>Address info &#8211; I&#8217;ve
     not put the country in as it&#8217;s a <st1:place w:st="on"><st1:country-region
      w:st="on">UK</st1:country-region></st1:place> site and fairly obvious to
     readers. Is country info necessary, especially with regard to search
     engines?</span></font> <font size=2 face=Arial><span style='font-size:
     10.0pt;font-family:Arial'><o:p></o:p></span></font></li>
 <li class=MsoNormal style='mso-list:l0 level1 lfo1'><font size=2 face=Arial><span
     style='font-size:10.0pt;font-family:Arial'>Photos &#8211; I&#8217;ve
     assigned image class &#8216;photo&#8217; to each photo. Is anything else
     necessary?</span></font> <font size=2 face=Arial><span style='font-size:
     10.0pt;font-family:Arial'><o:p></o:p></span></font></li>
</ul>

<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'>Google&#8217;s rich snippet tool seems to like it, although
it doesn&#8217;t pick up any image info<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'>http://www.google.com/webmasters/tools/richsnippets<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'>Please let me know if there is anything different you would
do.<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'>Thanks in advance for your help.<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><font
size=2 face=Arial><span style='font-size:10.0pt;font-family:Arial'>Kind regards<o:p></o:p></span></font></p>

<p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><font
size=2 face=Arial><span style='font-size:10.0pt;font-family:Arial'>David
Mottershead | Visit <st1:State w:st="on"><st1:place w:st="on"><st1:City w:st="on">North
   West</st1:City></st1:place></st1:State></span></font><o:p></o:p></p>

<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><font
size=3 face="Times New Roman"><span style='font-size:12.0pt'>&nbsp;</span></font><font
size=1 face=Arial><span style='font-size:8.0pt;font-family:Arial'><o:p></o:p></span></font></p>

<U1:CITY u2:st="on"><U1:PLACE u2:st="on">

<p class=MsoNormal><font size=3 face="Times New Roman"><span style='font-size:
12.0pt'><o:p>&nbsp;</o:p></span></font></p>

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