[uf-new] re: Microformats support for aggregate reviews

Myers, Jay Jay.Myers at bestbuy.com
Fri Feb 13 08:26:35 PST 2009

Good morning Kavi,

I am putting together an example this morning to post on the wiki. A
couple of issues that I ran into with the "postcard" example we talked
about earlier this week:

-- hReview has a required item attribute. I decided to put an href
around the stars that points to a product detail page url. It might not
be the most solid workaround, but we can certainly work on that either
through the format itself, or altering the html to include the name of
the product.
-- in many examples there is a total number of reviews. I have added the
class "num" to identify this. Completely up for debate on the naming...

I should be able to create more examples from other sites next week...



Jay Myers
Lead Web Development Engineer
Online Solutions, BestBuy.com
jay.myers at bestbuy.com
(w) 612-291-4007
(c) 612-296-5836
(twitter) @jaymyers
(skype) jaymmyers
-----Original Message-----
From: microformats-new-bounces at microformats.org
[mailto:microformats-new-bounces at microformats.org] On Behalf Of Kavi
Sent: Wednesday, February 11, 2009 4:26 PM
To: For discussion of new microformats.
Subject: Re: [uf-new] re: Microformats support for aggregate reviews

Hi all,

Here is a quick update on conversations around microformats aggregate
reviews support. I've updated the aggregate-review-brainstorming wiki
page based on our IRC conversation a few weeks ago:

The short summary of the proposal that emerged from the discussion
over IRC is as follows:
- define a new microformat that contains two elements. 1) number of
reviews, and 2) an embedded hReview
- fields in the embedded hReview (i.e. rating, summary, item type)
would refer to aggregate information. For example, the rating is the
average rating across all reviews.

Why this proposal?
- the new microformat would contain only one element (at least in an
initial version) to keep things simple according to the 80% rule
- creating a new microformat rather than extending hReview provides
flexibility to potentially add more aggregate-only fields in the
future without cluttering hReview.

If this approach seems like a good one, Jay Myers and/or I will also
add a few examples of how this markup could look for some sites.

One issue we ran into when trying to apply this to Best Buy and Amazon
pages -- on many pages, the entire page is about a product, whereas
only a section of the page is about the reviews. On the other hand,
for sites like Yelp, the entire page is about the reviews, and only a
section of the page is about the product spec. So it probably makes
sense to allow embedded reviews in hProduct's as well as embedded
hProduct's in hReview's depending on the hierarchy that naturally
exists on the page.


On Thu, Jan 22, 2009 at 4:02 PM, Kavi Goel <kavi at google.com> wrote:
> In order to move this discussion about aggregate reviews along, I'd
> like to have a discussion over IRC. As a heads-up, I'll plan on
> discussing alternatives around 2PM Pacific time tomorrow. For folks in
> different timezones who will be out enjoying the nightlife, sleeping
> or otherwise away from a computer, please feel encouraged to post
> ideas via this email discussion or on the brainstorming wiki here:
> http://microformats.org/wiki/aggregate-review-brainstorming
> Thanks,
> Kavi
> On Wed, Jan 14, 2009 at 12:48 AM, Toby A Inkster
<mail at tobyinkster.co.uk> wrote:
> >
> > Jamie Rumbelow wrote:
> >
> >> See, comments like that lead me on to think that we need some form
> >> pagination system for microformats - pagination is much more
popular among
> >> sites these days and a rel="paginate" might come in handy.
> >
> > HTML already has perfectly good rel="next"/"prev" for that.
> >
> > http://www.w3.org/TR/REC-html40/types.html#type-links
> >
> > --
> > Toby A Inkster
> > <mailto:mail at tobyinkster.co.uk>
> > <http://tobyinkster.co.uk>
> >
> >
> >
> > _______________________________________________
> > microformats-new mailing list
> > microformats-new at microformats.org
> > http://microformats.org/mailman/listinfo/microformats-new
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