rel-payment
Authors
Andreas Haugstrup Pedersen
The Problem
Examples from the wild
Amazon Associates
Product with image
This is the code generated by Amazon for a single product endorsement with photo. Everything is generated automatically. The form can be replaced with another regular HTML link.
<!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 4.01 Transitional//EN">
<html>
<body>
<table cellSpacing=0 cellPadding=1 width=120 height=240 bgColor=#000000 border=0>
<tr>
<td>
<table cellSpacing=0 cellPadding=0 width=118 height=238 align=center bgColor=#ffffff border=0>
<tr>
<td>
<table width=100% height=238 border=0 cellSpacing=0 cellPadding=0>
<tr align=center>
<td>
<a href=http://www.amazon.com/exec/obidos/ASIN/B00022AH6I/solitudedk-20?creative=327641&camp=14573&link_code=as1 target=_blank><img src=http://rcm-images.amazon.com/images/P/B00022AH6I.01._SCTZZZZZZZ_.jpg vspace=3 border=0></a>
</td>
</tr>
<tr>
<td vAlign=center height=15%><center>
<a href=http://www.amazon.com/exec/obidos/ASIN/B00022AH6I/solitudedk-20?creative=327641&camp=14573&link_code=as1 target=_blank><font face=Arial color=#0000ff size=1>Kodak EasyShare DX7440 4MP Digital C...</font></a>
</td>
</tr>
<tr height=15%>
<td>
<center>
<font face=Arial color=#000000 size=-2>Kodak Digital </font>
</center>
</td>
</tr>
<tr>
<td height=15%>
<center><a href="http://www.amazon.com/exec/obidos/redirect?tag=solitudedk-20&camp=14573&creative=327641&link_code=am1&path=tg/stores/offering/list/-/B00022AH6I/all/ASIN/B00022AH6I&camp=14573&creative=327641" target=_blank><font face=Arial color=#0000ff size=1>Best Price <font face=Arial color=#990000 size=1>$157.70</font></font></a></center>
</td>
</tr>
<tr height=15%>
<td>
<center><font face=Arial color=#000000 size=1>or Buy New <font color=#990000></font></font></center>
</td>
</tr>
<tr>
<td height=15%><center>
<table>
<form method="GET" action="http://www.amazon.com/gp/aws/cart/add.html" target="_blank">
<tr>
<td>
<input type="hidden" name="SubscriptionId" value="D68HUNXKLHS4J" />
<input type="hidden" name="AssociateTag" value="solitudedk-20" />
<input type="hidden" name="ASIN.1" value="B00022AH6I" />
<input type="hidden" name="Quantity.1" value="1" />
<input type="hidden" name="linkCode" value="as1" />
<input type="image" name="submit.add" value="Buy from Amazon.com" border="0" alt="Buy from Amazon.com" src="http://rcm-images.amazon.com/images/G/01/buttons/buy-from-tan.gif" />
</center>
</td>
</tr>
</form>
</table>
</center></td>
</tr>
<tr>
<td height=5% align=absbottom>
<center><a href=http://rcm.amazon.com/e/cm/privacy-policy.html?o=1 target=_blank>
<font face=Arial color=#a1a1a1 size=1>Privacy Information</font></a></center>
</td>
</tr>
</table>
</td>
</tr>
</table>
</td>
</tr>
</table>
</body>
</html>
Text links
This is the code for a text link to a product category. The visible link text is chosen by the user.
<a href="http://www.amazon.com/exec/obidos/redirect?link_code=ur2&camp=1789& tag=solitudedk-20&creative=9325&path=tg/browse/-/1"> Get Photography Books at Amazon </a> <img src="http://www.assoc-amazon.com/e/ir?t=solitudedk-20&l=ur2&o=1" width="1" height="1" border="0" alt="" style="border:none !important; margin:0px !important;" />
Banners
The following is the code generated by Amazon for generic Amazone banners. Note use of imagemap to create "privacy policy link".
<html>
<body topmargin=0 leftmargin=0 marginheight=0 marginwidth=0>
<table width=468 height=60 border=0 cellspacing=0 cellpadding=0>
<tr valign=middle align=center>
<td>
<MAP NAME='boxmap'><AREA SHAPE='RECT' COORDS='379, 50, 469, 61'
HREF=http://rcm.amazon.com/e/cm/privacy-policy.html?o=1 target=_top>
<AREA COORDS='0,0,10000,10000' HREF=http://www.amazon.com/exec/obidos/redirect?
tag=solitudedk-20&creative=333489&camp=15553&link_code=ez&path=
/tg/browse/-/171280 target=_top>
</MAP>
<img src=http://rcm-images.amazon.com/images/G/01/
associates/2005/served-banners/us_banner_imag_468x60.gif
width='468' height='60' border='0' usemap='#boxmap'>
</td>
</tr>
</table>
</body>
</html>
Search Boxes
Amazon offers search boxes:
<form action="http://www.amazon.com/exec/obidos/external-search">
<table class="normal" border="0" cellpadding="0" cellspacing="0">
<tr>
<td style="background-color:#fff;">
<table border="0" cellpadding="0" cellspacing="0" align="top"
height="90" width="120" style="border: 1px solid #000000 !important;">
<tr>
<td style="background-color:#fff;" height="20" valign="bottom" align="center">
<span style="font-family: verdana,arial,helvetica,sans-serif;
font-size:10px !important; font-weight:bold !important;">Search Now:</span>
</td>
<td style="background-color:#fff;"> </td>
</tr>
<tr>
<td style="background-color:#fff;" align="center" height="30" valign="top">
<input type="text" name="keyword" size="10" value="" />
</td>
<td style="background-color:#fff;" height="20" valign="top" align="left">
<input type="hidden" name="mode" value="blended" />
<input type="hidden" name="tag" value="solitudedk-20" />
<input type="image" border="0" value="Go" name="Submit"
src="http://g-images.amazon.com/images/G/01/associates/build-links/
ap-search-go-btn.gif" alt="[ Go ]" align="absmiddle" />
</td>
</tr>
<tr>
<td colspan="2" style="background-color:#000;" height="40">
<a href="http://www.amazon.com/exec/obidos/redirect-home/solitudedk-20">
<img src="http://g-images.amazon.com/images/G/01/associates/build-links/
searchbox-logo-126x32.gif" height="36" border="0" width="126"
alt="Amazon Logo" /></a></td>
</tr>
</table>
</td>
</tr>
</table>
</form>
Practical examples of rel="payment"
Blog entry containing video interview with founders of a theater group. rel="payment" link points to the theater group's fundraising page where the reader is encourage to donate via PayPal.
Blog entry containing home video that uses music by a popular recording artist. rel="payment" link encourages reader to purchase the artist's CD at Amazon (could have used Amazon affilliate link as noted above).
Blog entry containing audio segment from an NPR interview. rel="payment" link encourages the reader to support NPR by purchasing something from the NPR Online Shop.