dry
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DRY
DRY stands for "Don't Repeat Yourself".
This is a concept often used as a main reason for using such microformats as hAtom. The idea is rather than publishing something twice (repeating yourself) with (x)HTML for browsers and XML for aggregators - you simply publish once using (x)HTML and allow the tools to take care of the rest. This puts content creators first as they only have to maintain and publish one source and the technical barriers to publishing for the web are lower.