rel-ecolabel: Difference between revisions

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(ecolabel still needs some help with the process)
 
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= Problem =
'''This page was prematurely created and does not follow the microformats [[process]]. If you are the creator of this page, please join the discussion on the microformats [[irc]] channel, and ask for help with the microformats process. You may also request help on the microformats-new [http://microformats.org/discuss discussion list].'''
* This issue appears to have been resolved at: http://microformats.org/wiki/ecolabel-formats is this correct?
** The write-ups of [[ecolabel-examples]], [[ecolabel-formats]], [[ecolabel-brainstorming]] are necessary steps in the [[process]], but not sufficient. Please join the discussion on [[irc]] or microformats-new [http://microformats.org/discuss discussion list] and request help with researching and developing a new microformat - the steps that have been taken so far will definitely help make a case. - [[User:Tantek|Tantek]] 03:38, 1 April 2010 (UTC)
 
== Problem ==


It's difficult to authenticate eco-friendly goods and services online.
It's difficult to authenticate eco-friendly goods and services online.
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* The proposed solution below is not a solution to the above problem. The proposed solution offers a mechanism by which a service can ''claim'' an eco-friendly label, but no way of ''authenticating'' that claim.
* The proposed solution below is not a solution to the above problem. The proposed solution offers a mechanism by which a service can ''claim'' an eco-friendly label, but no way of ''authenticating'' that claim.


= Proposed Solution =
== Proposed Solution ==
 
'''It is premature to propose any brainstormed solution without first at a minimum per the process creating pages to research and collect [[ecolabel-examples]] and [[ecolabel-formats]]. Only then should proposals be drafted on a [[ecolabel-brainstorming]] page.'''


We are interested in establishing "rel-ecolabel" as a way of identifying ecolabelled (and thus eco-friendly) items (where item = ecolabel certified unit including products, services, companies, land, or any other thing that can be certified eco-friendly) on the World Wide Web.
We are interested in establishing "rel-ecolabel" as a way of identifying ecolabelled (and thus eco-friendly) items (where item = ecolabel certified unit including products, services, companies, land, or any other thing that can be certified eco-friendly) on the World Wide Web.


Definition of an ecolabel: http://ecolabelling.org/eco-labels/
Definition of an ecolabel: http://ecolabelling.org/about/


== Examples ==
== Examples ==


Ecolabelled products appear on retailer and producer sites all over the web. There is currently no way of identifying them. Several examples are presented below:
'''This section should be moved to a separate page like [[ecolabel-examples]].'''
 
URL: http://www.amazon.com/Newmans-Own-Organics-California-15-Ounce/dp/B000FNJNO6/ref=tag_stp_st_edpp_url
SCHEMA: Oregon Tilth
ecolabel: http://ecolabelling.org/ecolabel/oregon-tilth/
 
URL: http://www.environmentalbychoice.com/prestigious_papers/enviro100ecofibre.php
SCHEMA: FSC
ecolabel: http://ecolabelling.org/ecolabel/fsc-forest-management-certification/
 
URL: http://www.bestbuy.com/site/olspage.jsp?skuId=7838995&type=product&productCategoryId=pcmcat108700050027&id=1142297396649
SCHEMA: Energy star
ecolabel: http://ecolabelling.org/ecolabel/energy-star/
 
 
== Similar Microformats ==
 
rel-license: http://microformats.org/wiki/rel-license
indicates a "that the destination of that hyperlink is a license for the current page." whereas rel-ecolabel would indicate that the destination of that hyperlink is an ecolabel for a product, company or service listed on the page.
 
In this case I am uncertain if rel-license defines an authoritative source for license information. The difference with rel-ecolabel is that we would define an authoritative source at www.ecolabelling.org. We'd do this because there are many ecolabels 300+ and very few display their information in a standardised way. That being said, we're not beholden to this approach.
 
rel-tag: http://microformats.org/wiki/rel-tag
 
 
This would need to have the option / ability to point to the issuing labels site as well. Or if www.ecolabelling.org want to become the source, it should have a simple an quick method of adding labels into the system that aren't listed .. eg. a lot of UK based certified labels are currently not on the site. Would there be a conflict if I wanted to point the URL at the label associations website instead of www.ecolabelling.org (asked for discussion purposes)
 
Label example: Vegan Society Trademark: http://www.vegansociety.com/business/trademark/
 
== Ecolabel Schema ==
 
ecolabel entry @ ecolabelling.org
eg: http://ecolabelling.org/ecolabel/energy-star/
 
ecolabel entry @ greenerchoices.org
eg: http://greenerchoices.org/eco-labels/label.cfm?LabelID=15&searchType=Label%20index&searchValue=&refpage=labelIndex&refqstr=
 
ecolabel ISO types
eg: http://www.gen.gr.jp/eco.html
 
= Brainstorming =
 
== rel="ecolabel" ==
 
Rel-Ecolabel is a simple, open, format for indicating ecolabelled items which is embedable in HTML or XHTML, Atom, RSS, and arbitrary XML. Rel-Ecolabel is one of several microformat open standards.
Specification 2008-05-12
 
=== Author ===
Jacob Malthouse (http://bigroom.ca), formerly of ICANN (http://icann.org/)
 
=== Abstract ===
Rel-Ecolabel is one of several MicroFormats. By adding rel="ecolabel" to a hyperlink, a page indicates that the destination of that hyperlink is the ecolabel for an ecolabelled item listed on the current page. E.g. with the following hyperlink:
 
<a href="http://ecolabelling.org/ecolabel/ecologo/" rel="license">ecologo</a>
 
NOTE: in the highlighted portion - is this where we would put an ecolabel code or readable URL for ecolabelling.org entry?
 
the author indicates that the product, company, or services has obtained an "ecologo" certification.
 
=== Multiple Licenses ===
 
Multiple such rel="ecolabel" hyperlinks indicate that multiple items on the page are available under any of the referred licenses. E.g. the following hyperlinks could be used to declare that a page is available under either an ecologo or a certified carbon free ecolabel:
 
<a href="http://ecolabelling.org/ecolabel/ecologo/" rel="ecolabel">ecologo</a>
<a href="http://ecolabelling.org/ecolabel/certified-carbonfree/" rel="ecolabel">certified-carbon-free</a>
 
=== XMDP profile ===
unknown/in development
 
=== Implementations ===
none
 
=== List of Ecolabels ===
http://ecolabelling.org/ecolabel/
see also: about ecolabelling.org: http://ecolabelling.org/about/
 
=== References ===
See Also
 
== RDFa ==
 
For contrast, the above rel=ecolabel proposal can already be implemented in [http://www.w3.org/TR/rdfa-syntax RDFa] using [http://dublincore.org/documents/dcmi-terms/ Dublin Core] very easily:


<pre><nowiki>
== previous formats ==
This product conforms to <a about="#product"
xmlns:dc="http://purl.org/dc/terms/" rel="dc:conformsTo"
href="http://ecolabelling.org/ecolabel/certified-carbonfree/">certified-carbon-free</a>
</nowiki></pre>


RDFa also allows these claims to be verified by the authority being linked to (in the case above ecolabelling.org) by simply providing an RDFa link back from http://ecolabelling.org/ecolabel/certified-carbonfree/ to our product page and labelling it with <tt>rev="dc:conformsTo"</tt>.
'''This section should be moved to a separate page like [[ecolabel-formats]].'''


Re-using dc:conformsTo is also better than minting a new rel term. dc:conformsTo can be used in a wider set of situations that "ecolabel" in that it can be used to indicate non-ecological conformance to standards too. e.g. a web page can conform to HTML 4.01 Strict, or software could conform to "Certified for Windows Vista" or a toy could conform to a particular child safety standard.
== Brainstorming ==


{{cc-public-domain-release}}
'''This section should be moved to a separate page like [[ecolabel-brainstorming]].'''

Latest revision as of 03:38, 1 April 2010

This page was prematurely created and does not follow the microformats process. If you are the creator of this page, please join the discussion on the microformats irc channel, and ask for help with the microformats process. You may also request help on the microformats-new discussion list.

Problem

It's difficult to authenticate eco-friendly goods and services online.

  • The proposed solution below is not a solution to the above problem. The proposed solution offers a mechanism by which a service can claim an eco-friendly label, but no way of authenticating that claim.

Proposed Solution

It is premature to propose any brainstormed solution without first at a minimum per the process creating pages to research and collect ecolabel-examples and ecolabel-formats. Only then should proposals be drafted on a ecolabel-brainstorming page.

We are interested in establishing "rel-ecolabel" as a way of identifying ecolabelled (and thus eco-friendly) items (where item = ecolabel certified unit including products, services, companies, land, or any other thing that can be certified eco-friendly) on the World Wide Web.

Definition of an ecolabel: http://ecolabelling.org/about/

Examples

This section should be moved to a separate page like ecolabel-examples.

previous formats

This section should be moved to a separate page like ecolabel-formats.

Brainstorming

This section should be moved to a separate page like ecolabel-brainstorming.

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