google-search

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Revision as of 00:24, 19 December 2012 by Tantek (talk | contribs) (rich snippets, people support, people/review rich snippet images)
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<entry-title>Google Search</entry-title>

Google is one of several search-engines that index and support microformats.

main search

Google.com supports rel-nofollow, hCard, hReview, hReview aggregate, hProduct (since 2009-05-12 for rich snippets), hCalendar (since 2010-01-22), and hRecipe (since 2010-04-13) - in main search. See also related blog post on hCalendar hRecipe support.

rich snippets

Main article: rich-snippets

Rich Snippets is Google's term for the enhancement of search results ("snippets") with information from microformats from pages.

people

Google's documentation on Rich snippets - People support

webmasters_146676_rspeople.png

Details:

  • at least two of the following must be present:
    • title or role
    • org
    • adr

hCard properties supported (bold = required)

  • fn
  • nickname
  • photo
  • title
  • role
  • url
  • org - "If fn and org have the exact same value, Google will interpret the information as referring to a business or organization"
  • adr
    • street-address
    • locality
    • region
    • postal-code
    • country-name
  • friend (presumably from xfn)
  • contact (presumably from xfn)
  • acquaintance (presumably from xfn)


reviews

Google's documentation on Rich snippets - Reviews support

webmasters_146645_individualimage.png

Details:

  • the main topic of the page needs to be about a specific product or service. For example, using review markup on a page containing multiple products is not supported.
  • If the markup contains a single review, the reviewer’s name needs to be a valid name (Person or Organization)

hReview properties supported (bold = required)

  • item
    • fn
  • rating
    • value
    • best
      • value-title support:
         <span class="best"><span class="value-title" title="10"/></span>
        
    • worst
    • "Tip: Don't add a separate hidden text block to specify the rating. Hidden content will not be displayed."[1]
    • img alt number parsing:
      <img class="rating" src="four_star_rating.gif" alt="4 Star Rating: Recommended" />
      
    • value-title support:
      <span class="rating"><span class="value-title" title="4.5" /></span>
      
  • reviewer
  • dtreviewed
  • description
  • summary

hReview-aggregate additional properties supported in addition to the above (or additional requirements / subproperties)

  • count - "The total number of reviews for the item on your site. Note: Whenever you include count, the page must also contain review markup for each reviewed item. count should only include reviews on your own site."
  • votes - "contributes toward the average rating but not towards the number of reviews available" - essentially, a "number of ratings" property.
  • rating - required in their hReview-aggregate support
  • rating
    • average (additional subproperty)
  • photo - though presumably this works in hReviews as well

advanced search

Through additional user interfaces:

search APIs

Google provides search APIs like:

see also